42. Interviews & Guest Bloggers

Doing interviews with industry experts and inviting them to write guest blog posts for your audience might be the single best way to get high-quality content for free. This is a brilliant strategy and there are people who have become “industry experts” by doing nothing more than interview other experts. There are different ways to go about it and this chapter discusses a few popular options. And the beauty of the strategy is that these other experts probably have audiences of their own, all of whom can get introduced to your work as a result of the interview (or guest blog post, or both). Get creative with the possibilities here.

Here is a brief video I recorded about this chapter:


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