Yelp is another great platform to optimize with online branding in mind. Yelp is a very search engine friendly website, meaning that your Yelp profile can easily show up on Google when people search for your products or services online. As a result, Yelp has become a powerful marketing tool for businesses and this chapter offers a series of tips to ensure you’re taking full advantage of Yelp’s potential.
Here is a brief video I recorded about this chapter:
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